This process is centrally linked with the idea of valuation, because it determines how much ownership is gained by the investor for every cent of capital invested in the company. Thus, a greater valuation will mean less dilution for the founders.

This process is centrally linked with the idea of valuation, because it determines how much ownership is gained by the investor for every cent of capital invested in the company. Thus, a greater valuation will mean less dilution for the founders.

This process is centrally linked with the idea of valuation, because it determines how much ownership is gained by the investor for every cent of capital invested in the company. Thus, a greater valuation will mean less dilution for the founders.